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and white New Era logo on the left side
Out of the vaults and into the shop
Introducing our popular Quilt Lined Satin Jacket now in navy blue
Gotta love happy accidents
The OG Black Script New Era 59Fifty Fitted is a mash-up of our two best-selling designs- the 3D embroidered white and red Westside Love logo over a tonal black Westside script on the front of a black crown
East Village New Era Snapback sweats and white New Era logoA tribute to Westside Loves San Diego beginnings. What started as artwork in 2005 and a brand idea in 2009 really took shape a few years later in the East Village downtown San Diego, on the corner of 8th & G. Thats where we cut our teeth. A ragtag crew of creatives 5&ADime, Neighborhood, 9FIVE, BLENDS, and us (then known as Product Etc.) helped spark a small scene that built into a community. Those were the early days of Westside Love as a brand. The
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